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PeterSJ
Monarch Admin

Response to the Rulers of the Sea project is incredibly positive!

An average 5 out of 5 points review score on Facebook (27 reviews now). 14,200 likes on Facebook. 99% likes on YouTube (out of 42,000 views). And of course the biggest compliment of all, all of you here on the forum, scrutinizing every detail, offering input, help and support! Simply amazing.

But occasionally, very rarely, a negative review or comment comes along.

We won't let it get us down, hate happens. The way you (should) deal with it is to stay positive. Be nice. Don't fall in the trap of getting into an argument. Sometimes you do, and then you see that the people that make such effort to be negative or to be offensive, are not in it for discussion. They just go on and on. They will generally make you regret when you respond by trying to address their remarks.

So in community management we all put on a play, we basically ignore them, that is the wisest way. We stay polite, we don't feed it, and we don't get involved in whatever issue they have.

But for a project like ours, that wants to be exceptionally transparent and through those means create equally exceptional relationship of trust with the community, it does not feel right to sweep the negative responses under the carpet in order to contain them. We have nothing to hide and we would like to enter into discussions with anyone that has opinions about the project. But social media like Facebook, YouTube etc. is in such a state that this is simply not realistic, it can only get ugly and end up in the gutter. So we can't do that.

For that reason we will shine a light on any negative responses that stand out, right here.

It doesn't matter that we don't address issues of people that have their minds made up, no desire to ask us questions, probably wouldn't like the game design anyway. But it does matter what YOU think, that matters a lot to us. So we want to give proper responses to negativity so that our own community, the people that really care about the project, can see it. Not hidden in comments somewhere, but right here in the spotlight.

So in the future you'll see some negative stuff appear here and we can discuss it here (what joy!). And if you have any questions about it, or any remarks, feel free to join the discussion!

This topic was modified 2 weeks ago 2 times by PeterSJ

If you hadn't guessed yet, I'm the game designer. Ask me anything, that's what I'm here for!

Quote
Posted : February 10, 2020 12:22 am
PeterSJ
Monarch Admin

This is our first negative review on Facebook (the FB language is Hungarian because the print is from our team member Rudolf).

So what to say about what Ola Lilliehöök writes here?

Everything he addresses is actually answered on our website, so that gives the impression that he hasn't spent any time reading any of it. 

https://www.rulersofthesea.com/discussions/q-and-a/faq-is-rulers-of-the-sea-too-complex-to-build/

https://www.rulersofthesea.com/discussions/q-and-a/faq-how-long-will-it-take-to-build-this-project/

https://www.rulersofthesea.com/discussions/q-and-a/faq-what-is-the-cost-of-this-project/

https://www.rulersofthesea.com/discussions/q-and-a/faq-how-do-you-prevent-that-this-ambitious-design-becomes-another-never-ending-mmorpg-project/

https://www.rulersofthesea.com/home/project/roadmap/

As to us not being clear what the gameplay actually is: apart form the now close to 2000 posts and 300 topics on the forum that are nearly all about the gameplay, we explain most gameplay very extensively in the 'game' section in loads of chapters, several of which also have YouTube videos.

https://www.rulersofthesea.com/home/game/

But about what Ola claims about Star Citizen, which is a (now) 300 million USD project, and a more or less FPS MMORPG sci-fi game with an emphasis on graphic capabilities, so hardly anything in common with our project, is not true.

Star Citizen was financed by a well known game designer and movie producer that was very wealthy and initially sank his own millions into the project. That money gave him plenty of resources to make a fancy gameplay trailer. But there was not even the beginning of a game at that point, and the fans did not take kindly to it then lasting seven years before something remotely playable was released.

Rulers of the Sea is a totally different kind of game that is launched by a group of gamers that do not have the benefit of being rich or being backed by a publisher. With a project budget of a little more than 6% of Star Citizen. Developing a good gameplay trailer costs at least 20.000 euro's and the value of it would be just as minimal as it was with Star Citizen, because that doesn't mean there is a game. It's just a visual concept. We don't want the kind of fan anger that surrounds Star Citizen by showing all types of fancy presentation without any real development behind it. That's just marketing. We want to offer substance. The little money we have at our disposal right now we rather spend on building the community, because a large enough and engaging community is the road map to investment.

Hearing that we are 'scamming people', after all the hours and investments the team has put in this project makes us pretty sad. We are not hiding our identities. If Ola wants to know who we are and where we come from he can look that up and verify it. It's all public record.

https://www.rulersofthesea.com/discussions/q-and-a/faq-who-is-deadeye-games-the-developer-of-rulers-of-the-sea/

We would destroy our reputations and careers if we scammed people, especially in the Netherlands where regulations and laws are taken pretty seriously. We can earn a lot more doing our day jobs than 'scamming people' and if this project fails we lose a lot of our own money.

So thanks to Ola. He's entitled to his opinion and we wish him the best.

This post was modified 2 weeks ago 2 times by PeterSJ

If you hadn't guessed yet, I'm the game designer. Ask me anything, that's what I'm here for!

ReplyQuote
Posted : February 10, 2020 1:23 am
Viriathus, molegrant, King George II and 2 people liked
Heptarch
Duke/Duchess

@petersj

I understand his skepticism and reluctance. Right now the entire game is still just a concept and without tangible deliverables (like gameplay videos) to focus on, we're all pretty much taking this on faith.

I guess my position is pretty simple: this game is worth having faith in.  Everything I've seen and read from the team reinforces that faith.

ReplyQuote
Posted : February 10, 2020 2:06 am
Viriathus, molegrant, King George II and 3 people liked
PeterSJ
Monarch Admin

Kai left this remark and 'thumbs down' on YouTube.

Fair enough, he/she probably only looked at the YouTube videos, so in response we sent a link to the website.

So why no gameplay footage? Because we are a pre-funding project. For gameplay footage you need have at least part of a game built. That will take a lot of money and time. We are currently in the phase of achieving a proof of concept by finding support of a community, so that investors can see it is worth investing in.

Kai is criticizing that we are receiving donations directly. He probably means we should do a crowdfunding through Kickstarter, which takes 10% of your donations. We find Kickstarter a bad deal for the gamers. We have made all donations convertible to nobility packs or future game assets. That is not allowed on Kickstarter. You get no guarantees whatsoever for your Kickstarter pledge, and you are just supposed to give gifts to us. With us directly you basically buy pre-subscriptions, which come with consumer rights, or soon, investor shares, which come with investor rights. And no intermediary keeps 10% of it either. We already pay to our payment providers, we think that is enough. So we are of the opinion that we offer a much better deal than a Kickstarter to gamers.

Kai asks: How will we fund a a game with donations and investors who don't have a guarantee of when it is coming out?

Where are those game projects that have a guarantee of when it is coming out? I have never heard of any of them. Even fully funded triple A titles do not have a guarantee of coming out. Game projects fail all the time. Many famous and big titles have failed, and so have small independent titles like ours. There is never a guarantee. If there was a guarantee we wouldn't be looking for investors, we'd just go to the bank. The bank will gladly loan us any money, millions of it, with such guarantees.

Game projects are per definition always risky. They are very complex custom software builds, and those have many possible points of failure. Even boring business application software projects have many points of failure, and it doesn't get much more complex than a game. It takes at least 3 years to build an MMORPG!

On the flip side, successful video games are extremely profitable. Crazy profitable. The video game industry is now bigger than sports, bigger than the movie industry, it's absolutely massive. So the potential is really attractive for investors.

Investors put both money in individual projects as in shares of big studio's and publishers, and it's all risky. They weigh the risks and take a chance. If a project like ours can prove that many people want to play it, that gives it a measure of certainty. By no means a guarantee, but no start-up ever is. Whether you invest in an invention of a new toilet bowl, a better bicycle saddle, a new magazine or a new MMORPG design, it's all a weighing of risk against potential. At this moment interests are very low, taxes are high, so not investing your money costs more than investing it at some risk. That's how it works. All we need to hope for, is enough interest. And we create interest by proving the concept, by building a community.

I hope Kai has since discovered the website and is now a bit more positive.

If you hadn't guessed yet, I'm the game designer. Ask me anything, that's what I'm here for!

ReplyQuote
Posted : February 10, 2020 2:07 am
Viriathus, King George II, Bully_T and 1 people liked
Sigridur
Viscount /Viscountess

“All I ask is one thing, and I’m asking this particularly of young people: please don’t be cynical. I hate cynicism, for the record, it’s my least favorite quality and it doesn’t lead anywhere. Nobody in life gets exactly what they thought they were going to get. But if you work really hard and you’re kind, amazing things will happen.”
― Conan O'Brien

Ef þú þýðir þetta gætirðu forvitnað hvort ég sé virkilega íslenskur.

ReplyQuote
Posted : February 10, 2020 9:34 am
Viriathus, King George II, Heptarch and 1 people liked
titanvoyager
Sir/Dame

I believe this project has potential and passionate people around it.

But there is something the dev team should be warned. Some ideas, concepts or gameplay predictions may look nice on paper and later being a failure on practise. I feel many projects delay their estimated released dates because of this happening.

There are lots of long detailed posts about how RotS will be and look but still, they are, well, words, we still don't know if they will work, if they are going to be fun.

I don't know if you are familiar with the development of Naval Action, but that game has seen a lot of changes, tweaks, removing or adding mechanics in 4 years. It was developped by an indie studio with no experience in creating mmo. Its team also had some very strong, kinda stubborn, ideas about its game, but then they faced time, budget, engine limitations and its playerbase. They had to adapt and change many of those written-in-stone ideas or their game would have failed completely before the release.

One of the most curious statement of his creator was that boring sails is part of the game, like a feature. Six months after the release, he is going to implement some time savings and quality of life features to cut off the boredom. 

Hopefully, RofS team has a bit more open minded approach to its development, specially regarding feedback and criticism.

ReplyQuote
Posted : February 10, 2020 11:41 pm
Viriathus and PeterSJ liked
PeterSJ
Monarch Admin

@titanvoyager

You make a very good point, and we are very aware of that risk. Sharing all the details of your game is a risky strategy, as of course during the development all those choices will be tested and might well be altered if it turns out not to work as intended.

There are a few things we can say about that:

NOT sharing all the details of the design would be the alternative. But that will really limit us in creating the most important aspect of Rulers of the Sea, the community. Rulers of the Sea is a shared dream. But if you are not going to speak about your dream because you are afraid that it might not come through, because you might disappoint people, then that is a good strategy not to achieve the dream.

NOT talking about the details of your design is a fine option for a game that is backed by a publisher. Because you've got the money anyway. There is no advantage in talking about your game. You keep it secret until you're ready for alpha, that is the only real way to go. You create some buzz, some hype, but you share as little concrete content as you can. That can simply never work for an independent production that needs a lot of cash, like ours. We can only get financing if people know exactly what they are financing. Not sharing is not an option.

So how do you manage this? By doing exactly what we are doing here. Share everything people want to know and more. Share everything about the project, and keep doing that throughout the course of the project. Explain all the steps, all the decisions, all the dilemma's. That is also why we even share the negative responses in this thread. No secrets. No pretending.

People are not stupid, yet somehow a lot of game developers seem to forget that. The people here do not support us because they expect us to manage to create every detail exactly as we set out. They support us because they share a dream. That dream is not encapsulated in every detail of the design, it is encapsulated in an ideal, a feeling, a design for a certain kind of experience. Our fans are intelligent enough to understand that we will alter things if they don't meet those properties, they will even support such alterations if we explain what the issue is.

I loved what Sigridur just quoted earlier: 'Nobody in life gets exactly what they thought they were going to get. But if you work really hard and you’re kind, amazing things will happen.'

That is what it is all about. And people understand that. But there is one condition: we have to stay committed to the dream. Details can change, but the dream must remain. And if we fail in achieving the dream, than we have to remember the words of Alexander Pushkin: “It is better to have dreamed a thousand dreams that never were than never to have dreamed at all."

What the dream is, we tried to capture in this thread: 

https://www.rulersofthesea.com/discussions/q-and-a/faq-what-is-rulers-of-the-sea-really/#post-1769

You can see that this is much more about a concept than specific details. If we deliver on that, I think most of our fans will be happy.

As for Naval Action, we are a very different game. Naval Action is exactly what the title says, and with that the fans are going to focus on very specific details. If you build a first person shooter you better get the gun right. We are building something very different, something much more conceptual.

But when you raise Naval Action as an example of what fans are disappointed about, what I predominantly read and hear them say, it is the changing business model. Which is not about the game content at all. I think plenty of people still love the game for what they are looking for, Naval Action, but they have issues with the management and the direction the business model goes.

So how are we different?

We (and I) love your questions and remarks! We love engaging fans as intelligent people. Like people that love history, simulation, strategy, role-playing and culture are. You are all intellectuals in your own right. And as long as we can discuss the project in that manner, and get that community as deeply involved as we can, invite them to contribute if they want, even literally share it, our project is not going to be so fragile that details can't be changed.

But we need to stay committed to the dream and keep respecting and involving our community.

 

If you hadn't guessed yet, I'm the game designer. Ask me anything, that's what I'm here for!

ReplyQuote
Posted : February 11, 2020 1:00 am
Viriathus, King George II, Sigridur and 2 people liked
Sigridur
Viscount /Viscountess
Posted by: @petersj

I loved what Sigridur just quoted earlier: 'Nobody in life gets exactly what they thought they were going to get. But if you work really hard and you’re kind, amazing things will happen.'

You're welcome! 😋 

Ef þú þýðir þetta gætirðu forvitnað hvort ég sé virkilega íslenskur.

ReplyQuote
Posted : February 11, 2020 7:17 pm
molegrant
Lord/Lady

@petersj @heptarch

I totally agree with Heptarch's point here - for me, this is a game worth having faith in. This thread alone reinforces my faith in this project - I have seen so many projects that look amazing be let down by developers actively ignoring, blocking or simply shouting over their community members. The fact that you guys take the time to answer as many forum posts as possible, in a very open-minded way, taking on board ideas and responding to criticisms like this is incredibly refreshing. This project is a big passion for you and it shows.
Having cynicism is perfectly normal and in my opinion, important (it keeps you guys on your toes!). I just hope that the more you guys respond in this manner, the more people will be less critical and come onboard! 

 

This post was modified 2 weeks ago by molegrant

Troy

ReplyQuote
Posted : February 12, 2020 10:29 am
Rudolf, King George II, Heptarch and 2 people liked
Heptarch
Duke/Duchess

@molegrant

Hear him! Hear him!

 

ReplyQuote
Posted : February 12, 2020 3:28 pm
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  1. Ensure that you understand what Personal Data we process about you, the reasons why we collect and use it, and who we share it with;
  2. Explain the way we use an process the Personal Data that you share with us and we collect about you in order to give you the best gaming experience when you are using the Rulers of the Sea Services; and
  3. Explain your rights and choices in relation to the Personal Data we process and process about you and how we will protect your privacy.

We hope this helps you to understand our privacy commitments to you. For information on how to contact us if you ever have any questions or concerns, please see the ‘How to Contact Us’ Section 15 below. Alternatively, if you do not agree with the content of this Policy, then please remember it is your choice whether you want to use the Rulers of the Sea Services.

3. What is Personal and Non-Personal Data

“Personal Data” is Data that we have collected from you that identifies you, or which, in conjunction with other data that is in our possession, or is likely to come into our possession, may be used to identify you.

“Non-Personal Data”, is information that we have collected from you which cannot be used to identify you.

4. Your rights and your preferences: Giving you choices and control

You may be aware that European Union law, called the General Data Protection Regulation or “GDPR” gives certain rights to individuals in relation to their Personal Data. Accordingly, we have implemented additional transparency and access controls in our Privacy Center to help users take advantage of those rights. As available and except as limited under applicable law, the rights afforded to individuals are:

  1. Right of Access – the right to be informed of and request access to the Personal Data we process about you;
  2. Right to Rectification – the right to request that we amend or update your Personal Data where it is inaccurate or incomplete;
  3. Right to Erasure – the right to request that we delete your Personal Data;
  4. Right to Restrict – the right to request that we temporarily or permanently stop processing all or some of your Personal Data;
  5. Right to Object – the right, at any time, to object to us processing your Personal Data on grounds relating to your particular situation, or the right to object to your personal data being processed for direct marketing purposes;
  6. Right to Data Portability – the right to request a copy of your Personal Data in electronic format and the right to transmit that Personal Data for use in another party’s (gaming) service; and
  7. Right not to be subject to Automated Decision-making – the right to not be subject to a decision based solely on automated decision making, including profiling, where the decision would have a legal effect on you or produce a similarly significant effect.

In order to enable you to exercise these rights with ease and to record your preferences in relation to how Deadeye Games BV uses your Personal Data, we provide you with access to the following settings via your Account Settings page:

  • Privacy Settings – allows you to control some of the categories of Personal Data we process about you, enables you to access your Personal Data via a “Download my Data” button, and includes a link to the Privacy Center on RulersoftheSea.com where you can find out more information about how Rulers of the Sea process your personal data and what your rights are; and,
  • Notification Settings – allows you to choose which communications you receive from Rulers of the Sea, manage your publicly available Personal Data, and set your sharing preferences.

The Privacy Center puts you in control of how Rulers of the Sea processes your Personal Data. It provides you with information about what happens if you adjust your settings on your Account Settings page and how to opt out of receiving certain messages from Deadeye Games BV and/or Rulers of the Sea. If we send you electronic marketing messages based on your consent or as otherwise permitted by applicable law, you may, at any time, respectively withdraw such consent or declare your objection (“opt-out”) at no cost. The electronic marketing messages you receive from Deadeye Games BV and/or Rulers of the Sea (e.g. those sent via email) also will include an opt-out mechanism within the message itself (e.g. an unsubscribe link in the emails we send to you).

If you have any questions about your privacy, your rights, or how to exercise them, please contact our Data Protection Officer using the ‘Contact Us’ form on the Privacy Center. We will respond to your request within a reasonable period of time upon verification of your identity. If you are unhappy with the way we are using your Personal Data you can also contact and are free to lodge a complaint with the Dutch Data Protection Authority (Autoriteit Persoongegevens) or your local Data Protection Authority.

5. How do we process your Personal Data?

We process your Personal Data in the following ways:

If you access or use our Website – when you access or use our website, we may collect certain personal data such as IP address, cookie data, requested file, browser type/version, browser language, operating system, screen resolution, JavaScript active, Java on/off, cookies on/off, colour settings, referral URL, time of access and clicks;

Through your use of the Rulers of the Sea Services – when you use the Rulers of the Sea Services, we collect Personal Data about your use of the Rulers of the Sea Services such as your email address, date of birth, gender and country;

Personal Data collected that enables us to provide you with additional features/functionalities – from time to time, you also may provide us with additional Personal Data or give us your permission to collect additional Personal Data e.g. to provide you with more features or functionalities. As described further below (see Voluntary Data), we will not collect photos, precise mobile device location, voice data, or contacts from your device without your prior consent. You always will have the option to change your mind and withdraw your consent at any time.

In general, we use log files to monitor traffic on our Website and to troubleshoot technical problems. In the event of user abuse of our Website, we may block certain IP addresses.

We (will) use anonymised and aggregated information to optimize your experience of the Rulers of the Sea Services but also for purposes that include testing our IT systems, research, data analysis, creating marketing and promotion models, improving the Rulers of the Sea Services, and developing new features and functionality within the Rulers of the Sea Services.

5.1 Cookies

We use cookies to ensure that you get the most out of the Rulers of the Sea Services. Cookies are small text files that are applied to your Internet enabled device by websites. Cookies allow us to store and then retrieve information on your computer about your visit to our Website (e.g. when you accessed the Website). We may use cookies to deliver content specific to your interest and to monitor Website usage or to simplify your visits to the Rulers of the Sea Services (for example, by remembering your login details).

Please note that the collection of information in this Section 5.1 is not mandatory. Most browsers are automatically set to accept cookies whenever you visit a website. You can disable cookies or set your browser to alert you when cookies are being sent. However, your web experience may be less satisfying without the use of cookies.

The first time you visit our Website you will be presented with a notification that we use cookies. By proceeding to use the Website you are consenting to our use of cookies as described in the Cookie Policy and this Privacy Policy.

For further information, please read our Cookie Policy.

5.2 Analytic Metrics Tools and other technology

Deadeye Games B.V. may also use its own or third-party proprietary analytic metrics tools and other analytics technologies to collect the data referred to in this Privacy Policy. We may use such technology to deliver content specific to your interest and to monitor usage of the Rulers of the Sea Services.

5.3 Misuse

In addition to Sections 5.1 and 5.2, if we reasonably suspect that any of the Rulers of the Sea Services or your Account is being or has been misused, including without limitation, by virtue of any:

  1. DoS attacks;
  2. Hacking;
  3. Cheating;
  4. Fraud;
  5. Distribution of spam and/or viruses;
  6. Gold farming;
  7. Defamation, racism, hate speech etc.;
  8. Other violations of our Terms of Services;

Deadeye Games B.V. may collect further Personal Data and Non-Personal Data to verify or refute such suspicions within the limits of applicable law and taking into account your reasonable data protection interests. We will use this Data to comply with applicable law and enforce our rights under civil and penal law against the respective users.

5.4 Customer Support

Optionally you may choose to send crash reports or contact Customer Support for any technical and commercial issues.

In addition to the data collected in Sections 5.1 to 5.3 above, the data provided by you may include:

  1. Crash reports;
  2. Further machine specifications;
  3. Screenshots;
  4. Any other data you may choose to provide.

The collection of the data set out in this Section 5.4 is not mandatory. However, we might not be able to fix bugs or handle the technical and commercial issues you have without this data. For legal reasons this information will be stored as long as your account remains open and for the applicable statues of limitations thereafter.

6. What Personal Data do we collect from you?

We have set out in the tables below the categories of Personal Data we collect and process about you:

Personal Data collected when you sign up for the Rulers of the Sea Services

Categories of Personal Data Description of category
Account Registration Data and Commercial transaction

This is the Personal Data that is provided by you or collected by us to enable you to sign up for and use the Rulers of the Sea Services. This includes your email address, date of birth, gender and country.

Some of the Personal Data we will ask you to provide is required in order to create your account such as account ID, login ID, display name, password, community moniker, user handle, and referral code. You also have the option to provide us with some additional Personal Data in order to make your account more personalized such as birth date.

The exact Personal Data we will collect depends on the type of Rulers of the Sea Services you sign up for (paid or non-paid).

Personal data collected through your use of the Rulers of the Sea Services

Categories of Personal Data Description of category
Rulers of the Sea Service Usage Data

This is the Personal Data that is collected about you when you are using the Rulers of the Sea Services – this may include:

  • Information about your type of Rulers of the Sea Services subscription.
  • Information about your interactions with the Rulers of the Sea Services which includes the date and time of gaming, video content you’ve watched, and your interactions with other Rulers of the Sea users.
  • User Content (as defined in the Terms of Services) your post to Rulers of the Sea including messages you send and/or receive via Rulers of the Sea and your interactions with the Rulers of the Sea Customer Service team.
  • Technical Data which may include URL information, cookie data, your IP address, unique device IDs, device attributes, network connection type (e.g. Wi-Fi, 3G, LTE, Bluetooth) and provider, network and device performance, information enabling digital rights management, operating system, and Rulers of the Sea application version. Further details about the technical data that is processed by us can be found in our Cookies Policy.

Personal Data collected with your permission that enables us to provide you with additional features/functionalities

Categories of Personal Data Description of category
Voluntary Mobile Data

In addition to the mobile data we collect to provide you with the Rulers of the Sea Services (outlined above), you also have the option to give us your consent to collect additional Personal Data from your (mobile) device to provide you with features/functionalities that will enhance your Rulers of the Sea Services experiences.

We will not access any of the Personal Data listed below without first obtaining your consent:

  • Your photos – If you give us permission to access your photos or camera, we will only access images that you specifically choose to share with us and metadata related to those images, such as the type of file and the size of the image. We will never scan or import your photo library or camera roll;
  • Your precise mobile device location – If you give us permission to access your precise location, this enables us to access your GPS or Bluetooth to provide location-aware functionality in the Rulers of the Sea Services. Please note that this does not include your IP address. We use your IP address to determine non-precise location, for example, what country you are in to comply with our licensing agreements;
  • Your voice data – If you give us permission to access your voice data, this enables us to access the voice commands captured via your device microphone to enable you to interact with the Rulers of the Sea Services with your voice. Please note you will always have the ability to turn off the microphone feature; and,
  • Your contacts – If you give us permission to access your contacts, this enables us to access individual contacts stored on your device to help you find friends who use Rulers of the Sea.
Payment Data

We may collect such Personal Data if you sign up for a Trial or purchase any of our Paid Subscriptions (as defined in the Terms of Services) or make other purchases through the Rulers of the Sea Services. The exact personal data collected will vary depending on the payment method (e.g. direct via your mobile phone carrier or by invoice) but will include information such as:

  • Full name;
  • Billing address (including street, ZIP code and country);
  • Credit or debit card type, expiration date, and certain digits of your card number;
  • Mobile phone number;
  • Details of your transaction history;
  • Object acquired;
  • Pledge value;
  • Confirmation email address.
Marketing Data

This Personal Data is used to enable Deadeye Games B.V. (and our partners / service providers) to send you marketing communications either:

  • Via email;
  • Whilst using the Rulers of the Sea Services; and/or
  • Direct from a third party.

You can find out more about the Personal Data collected and the controls you have in relation to the marketing communications you receive via the Privacy Center.

7. What do we use your Personal Data for?

When you use or interact with the Rulers of the Sea Services, we use a variety of technologies to process the personal data we collect about you for various reasons. We have set out in the table below the reasons why we process your personal data, the associated legal bases we rely upon to legally permit us to process your personal data, and the categories of personal data (identified in Section 6 ‘What personal data do we collect from you?’) used for these purposes:

Description of why Rulers of the Sea processes your Personal Data (‘processing purpose’) Legal Basis for the processing purpose Categories of Personal Data used by Rulers of the Sea for the processing purpose
To provide, personalize, and improve your experience with the Rulers of the Sea Service and other services and products provided by Deadeye Games B.V., for example by providing customized, personalized, or localized content, features, and advertising on or outside of the Rulers of the Sea Services (including for third party products and services).
  • Performance of a Contract
  • Legitimate Interest
  • Account Registration Data
  • Service Usage Data
To understand how you access and use the Rulers of the Sea Services to ensure technical functionality of the Rulers of the Sea Services, develop new products and services, and analyse your use of the Rulers of the Sea Services, including your interaction with applications, advertising, products, and services that are made available, linked to, or offered through the Rulers of the Sea Services.
  • Performance of a Contract
  • Legitimate Interest
  • Account Registration Data
  • Service Usage Data
To communicate with you for Rulers of the Sea Services-related purposes.
  • Performance of a Contract
  • Legitimate Interest
  • Account Registration Data
  • Service Usage Data
To process your payment to prevent or detect fraud including fraudulent payments and fraudulent use of the Rulers of the Sea Service.
  • Performance of a Contract
  • Compliance with legal obligations
  • Legitimate Interest
  • Payment Data

To communicate with you, either directly or through one of our partners, for:

  • Marketing;
  • Research;

via emails, notifications, or other messages, consistent with any permissions you may have communicated to us (e.g., through your Account Settings page).

  • Consent
  • Legitimate Interest
  • Marketing Data
To provide you with features, information, advertising, or other content which is based on your specific location.
  • Consent
  • Voluntary Mobile Data

If you require further information about the balancing test that Rulers of the Sea has undertaken to justify its reliance on the legitimate interest legal basis under GDPR, please see Section 15 ‘How to contact us’ for further details on how to contact us.

8. Sharing your Personal Data

We have set out the categories of recipients of the Personal Data collected or generated through your use of the Rulers of the Sea Services. Please note that other than explicitly set out in this Privacy Policy, Deadeye Games B.V. will never share your Personal Information with third parties without your consent.

Publicly available information

The following Personal Data will always be publicly available on the Rulers of the Sea Services: your ID and/or username and potentially a profile picture.

Personal Data you may choose to share

The following personal data will only be shared with the categories of recipients outlined in the table below if:

  • you choose to make use of a specific Rulers of the Sea Service feature where sharing of particular Personal Data is required for the proper use of the Rulers of the Sea Services feature; or
  • you grant us your permission to share the Personal Data, e.g. by selecting the appropriate setting in the Rulers of the Sea Services.
Categories of Recipients Reason for sharing
Support Community When you register for Rulers of the Sea Support Account on the Rulers of the Sea Support Community, we will ask you to create a specific Rulers of the Sea Support Community username. This will be publicly displayed to anyone who accesses the Rulers of the Sea Support Community along with any questions or comments you post.
Your Rulers of the Sea Followers There also may be times when you want us to share certain Service Usage Data, specifically information about your use of Rulers of the Sea, with other Rulers of the Sea users known as ‘Your Rulers of the Sea Followers’.

Learn more about how to manage notifications, your publicly available information, and what you share with others in the ‘Your rights and your preferences: Giving you choice and control’ Section 4 of this Policy and on the Privacy Center.

Information we may share

Categories of Recipients Reason for sharing
Service Providers and Others We may use technical service providers which operate the technical infrastructure that we need to provide the Rulers of the Sea Services; in particular providers which host, store, manage, and maintain the Rulers of the Sea application.
We may use technical service providers to help us communicate with you, as described in Section 7 of this Policy.
We use marketing (and advertising partners) to show you more tailored content, or to help us understand your use of the Rulers of the Sea Services, to provide you with a better experience. We also may share Personal Data with certain marketing and advertising partners to send you promotional communications about Rulers of the Sea.
Rulers of the Sea Partners We might share your Personal Data in a pseudonymised format with marketing partners who help us with promotional efforts and with advertisers that allow us to offer a free service.
Academic Researchers We may share your Personal Data for activities such as statistical analysis and academic study but only in a pseudonymised format.
Other Rulers of the Sea Group Companies We might share your Personal Data with other Deadeye Games B.V. Group Companies to carry out our daily business operations and to enable us to maintain and provide the Rulers of the Sea Services to you.
Law Enforcement and Data Protection Authorities

We will share your Personal Data when we in good faith believe it is necessary for us to do so in order to comply with a legal obligation under applicable law, or respond to valid legal process, such as a search warrant, a court order, or a subpoena.

We also will share your personal data where we in good faith believe that it is necessary for the purpose of our own, or a third party’s legitimate interest relating to national security, law enforcement, litigation, criminal investigation, protecting the safety of any person, or to prevent death or imminent bodily harm, provided that we deem that such interest is not overridden by your interests or fundamental rights and freedoms requiring the protection of your Personal Data.

Purchasers of our business We will share your Personal Data in those cases where we sell or negotiate to sell our business to a buyer or prospective buyer. In this situation, Deadeye Games B.V. will continue to ensure the confidentiality of your Personal Data and give you notice before your Personal Data is transferred to the buyer or becomes subject to a different Privacy Policy.

9. Data retention and deletion

We keep your Personal Data only as long as necessary to provide you with the Rulers of the Sea Service and for legitimate and essential business purposes, such as maintaining the performance of the Deadeye Games Services, making data-driven business decisions about new features and offerings, complying with our legal obligations, and resolving disputes. We keep some of your Personal Data for as long as you are a user of the game.

If you request, we will delete or anonymise your Personal Data so that it no longer identifies you, unless, we are legally allowed or required to maintain certain Personal Data, including situations such as the following:

  1. If there is an unresolved issue relating to your account, such as an outstanding credit on your account or an unresolved claim or dispute we will retain the necessary personal data until the issue is resolved;
  2. Where we are required to retain the Personal Data for our legal, tax, audit, and accounting obligations, we will retain the necessary personal data for the period required by applicable law; and/or,
  3. Where necessary for our legitimate business interests such as fraud prevention or to maintain the security of our users.

10. Transfer to other countries

Deadeye Games B.V. might share your Personal Data globally with other companies in the Deadeye Games B.V. Group in order to carry out the activities specified in this Policy. Deadeye Games B.V. may also subcontract processing to, or share your Personal Data with, third parties located in countries other than your home country. Your personal data, therefore, may be subject to privacy laws that are different from those in your country of residence.

Personal Data collected within the European Union and Switzerland may, for example, be transferred to and processed by third parties located in a country outside of the European Union and Switzerland. In such instances Deadeye Games B.V. will ensure that the transfer of your Personal Data is carried out in accordance with applicable privacy laws and, in particular, that appropriate contractual, technical, and organizational measures are in place such as the Standard Contractual Clauses approved by the EU Commission.

For further details of the security measures we use to protect your Personal Data, please see the ‘Keeping your personal data safe’ Section 12 of this Policy.

11. Links

We may display advertisements from third parties and other content that links to third-party websites. We cannot control or be held responsible for third parties’ privacy practices and content. If you click on a third-party advertisement or link, please understand that you are leaving the Rulers of the Sea Service and any Personal Data you provide will not be covered by this Policy. Please read their privacy policies to find out how they collect process and protect your Personal Data.

12. Keeping your Personal Data safe

We are committed to protecting our users’ Personal Data. We implement appropriate technical and organisational measures to help protect the security of your Personal Data; however, please note that no system is ever completely secure. We have implemented various policies including pseudonymisation, encryption, access, and retention policies to guard against unauthorized access and unnecessary retention of Personal Data in our systems.

Your password protects your user account, so we encourage you to use a unique and strong password, limit access to your computer and browser, and log out after having used the Rulers of the Sea Services.

13. Children

The Rulers of the Sea Services are not directed to children under the age of 13 years. However, in some countries, stricter age limits may apply under local law. Please see our Terms of Services for further details.

We do not knowingly collect Personal Data from children under 13 years or under the applicable age limit (the “Age Limit”). If you are under the Age Limit, please do not use the Rulers of the Sea Services, and do not provide any Personal Data to us.

If you are a parent of a child under the Age Limit and become aware that your child has provided Personal Data to Rulers of the Sea, please contact us using the form on the Privacy Center, and you may request exercise of your applicable rights detailed in the ‘Your rights and your preferences: Giving you choice and control’ Section 4 of this Policy.

If we learn that we have collected the Personal Data of a child under the age of 13 years, we will take reasonable steps to delete the Personal Data. This may require us to delete the Rulers of the Sea account for that child.

14. Updates of this Privacy Policy

We will occasionally update this Policy. When we make material updates to this Policy, we will provide you with prominent notice as appropriate under the circumstances, e.g., by displaying a prominent notice within the Rulers of the Sea Services or by sending you an email.

Please, therefore, make sure you read any such notice carefully. Annually this Policy will be reviewed for accuracy and changes in GDPR. If no material changes are made, you will not be notified.

If you want to find out more about this Policy and how Deadeye Games B.V. uses your Personal Data, please visit the Privacy Center on RulersoftheSea.com to find out more.

15. How to contact us

Thank you for reading our Privacy Policy. If you have any questions about this Policy, please contact our Data Protection Officer via the following e-mail address: dpo@deadeye-games.com.

Deadeye Games BV is the data processor for the purposes of the personal data processed under this Policy.