With the family and friends campaign behind us, we are busy looking for ways to build a community. To get funding for our project, first we need to prove there is a good community of gamers out there that wants to see this project become a reality.
Part of our effort is directed towards contacting anyone we can think of, ranging from influencers to forums, from press to networks, because you never know what it may lead to. We might just get lucky and find someone that loves the project and wants to help promote it.
Another part of the effort is to start a paid campaign, specifically on Facebook and YouTube for now, to grow communities there. This week we have started with Facebook ads. We are still gaining experience, but already the response rate, 3 out of every 100 views, is pretty good.
As time progresses and our experience grows we’ll step up the efforts of the paid ads, directed at our fans, and hopefully see an extra boost in growth.
If you have any tips for us on how to reach more people and expand the community, please tell us! We can use any help we can get.